THE SWIFTVAC

Brand product DESIGN

Educational | Spring ‘23 | 1 Month

The purpose of this project was to identify a brand suited to a specific user—in this case, a vacuum designed for a college student—and to develop an aesthetic design that reflected the character of that brand. Through careful consideration of form, color proportions, details, and finish/texture, the goal was to create a product that aligned with both the selected brand and the user’s needs and preferences.

For this project, the chosen user was a college student, and the vacuum was designed to embody the style and functionality associated with the Swiffer brand. A 3D digital model was then created, resulting in the final design showcased here.

Created in Fusion 360